• Amid a torrent of troubling news overseas, U.S. home construction took a dive in February and new building permits set a record low, an indication that the battered sector continues to be a source of weakness for the economy. “There’s an employment component to housing starts. With the lack of new homes, the multiplier effect seems to be dead,” John Brady, senior vice president at MF Global said, noting the sole positive investors might glean is the chance for builders to clear existing inventory.

    The Commerce Department said February housing starts — the number of homes on which construction began last month — dropped 22.5% to 479,000 from an upwardly revised 618,000 in January. The original estimate for January was 596,000. Economists were expecting 575,000, according to consensus estimates from Briefing.com.

    The number of building permits also dropped, to 517,000 from 563,000 in January. Economists expected building permits to rise to 573,000.

    The question(s) for reprographers:

    If the bubble-bust of the residential design / development/ construction sector led the U.S. economy, and, not long afterwards, the non-residential design / development/ construction sector, into the “Great Recession”, will “recovery” of the overall design / development / construction sector (overall, meaning residential plus non-residential) first require “recovery” in the residential sector? Or, can non-residential recover without residential recovering?

    Personally, I think the non-residential sector can recover without the residential sector recovering, but, if that’s what happens, the non-residential sector will not experience a “robust” recovery. A “robust” recovery in the residential sector must, I think, take hold before any real meaningful recovery can happen in the non-residential sector.

  • Okay, okay, okay, I know this is boring, but it’s my hobby! I’ve always been interested in “government sector” bids for reprographics, and, courtesy of “Google” search (and “deep-throat”), I found a couple of bids from the great State of Wisconsin that I found fascinating – these two bids were for the same exact procurement; first in 2007, then, later, in 2010.

    Keep in mind that the recession had not yet set in when this procurement bid in 2007, but, later on, when this procurement bid in 2010, the recession was deep.

    What you’ll first see (immediately below) are the 2007 low-bid and the 2010 low-bid. Five vendors participated in the 2007 bid. But, ONLY ONE vendor participated in the 2010 bid.

    Considering the “fact” that the 2010 low-bid-price was nearly 10x the 2007 low-bid-price and the “fact” that only one vendor submitted a bid for the 2010 procurement, one would think that the state of Wisconsin procurement officer would have a) rejected the bid, b) contacted additional vendors to invite them to bid, and c) conducted a “re-bid”. Well, I guess it wasn’t important to the state of Wisconsin to ensure that its costs for plan-printing services were the lowest possible. (Note: isn’t this the same state that just busted the public employee unions and is crying poverty?)

    Side comment: when I first started getting involved in government sector reprographics bids back in the mid 1970’s, procurement officers at government agencies would not just rely on “advertising” bid-procurement opportunities, they would actually make phone calls to let prospective vendors know that a bid-procurement opportunity was upcoming. In other words, they encouraged competition. Over the years, this has gone by the wayside. Government procurement officers have become totally lazy; they advertise bid-procurement opportunities on their web-site and, if only one vendor finds out about the procurement and submits a bid, the procurement officer doesn’t give a *___t, because, well, “it’s not their money.” (Taxpayers beware.) (*hoot. What? You thought I was saying something else?)

    Sorry to put it this way (perhaps this sounds like I’m a meany), but if my company had a purchasing agent and if we were in the process of bidding out our paper requirements and my purchasing agent left it up to prospective vendors to find out that we were holding a bid-procurement for our paper needs, instead of proactively contacting prospective vendors to let them know about our bid opportunity, my purchasing agent would be out of a job (provided that I’d clearly communicated management’s expectations for the procedures to be followed.)

    Okay, here are the results from the 2007 and 2010 bids. Later, I’ll be making a few additional comments.

    State of Wisconsin – Department of Administration –

    Bid for Printing of Wide-Format Full-Size and Half-Size Construction Plans

    2007 Bid – Bid Opening was February 7, 2007

    REQUEST FOR BID

    FOR

    WIDE FORMAT PRINTING of

    FULL-SIZE and/or

    HALF-SIZE

    CONSTRUCTION PLAN PRINTING

    IN ACCORDANCE WITH THE ATTACHED

    SPECIFICATIONS, TERMS AND CONDITIONS.

    Quote Price Per Square Foot For:

    Full Size Prints

    $.029_Sq.Ft.

    Half Size Prints

    $.029_Sq.Ft.

    Low-bid (awarded) Vendor: Mid-City Blue, Inc. (There were five other bidders)

    2010 Bid – Bid Opening was July 15, 2010

    REQUEST FOR BID

    FOR

    WIDE FORMAT PRINTING of

    FULL-SIZE and/or

    HALF-SIZE

    CONSTRUCTION PLAN PRINTING

    IN ACCORDANCE WITH THE ATTACHED

    SPECIFICATIONS, TERMS AND CONDITIONS.

    Quote Price Per Square Foot For:

    Full Size Prints

    $.27_Sq.Ft.

    Half Size Prints

    $.27_Sq.Ft.

    Low-bid (awarded) Vendor: Mid-City Blue, Inc. (Mid-City Blue was the ONLY bidder)

    Note that in the requirements in the 2007 bid document explained that, with every order for printing plans, the vendor was required to provide additional services (and these additional services would not be billable as extras but included in the “per sq ft” prices for printing):

    · CD to be provided

    · Pick up and delivery

    · Each set to be rolled in kraft paper and labeled

    · If .dwg files are submitting for printing, it is the vendor’s responsibility to process those files for printing

    I suspect, but am not 100% sure, that the 2010 bid document explained and required the same additional services (i.e., that the additional services were to be factored into / included in the per sq ft prices for printing.)

    Now, I’d like to continue on with some additional information that, while not evident in the 2010 bid document, must have influenced both the “sole 2010 vendor/bidder” and the other prospective vendors who chose not to submit bids in 2010.

    Evidently, in December 2008, an e-mail was distributed by the state to vendors in the reprographics community (and possibly to all parties at interest, including A/E firms and GC’s and Sub-contractors) to explain new procedures implemented by the state of Wisconsin related to plans and specs for construction projects:

    E-mail sent out on December 1, 2008:

    The migration from hard copies to electronic has begun. The first advertised projects went on our website last Wednesday the 26th. We will not distribute any hard copies. There is not a list of repro shops. I’m sure we cannot list certain repro shops without having to list every single one. The majority of these folks know what to do with their request. They may download or get a cd or take it to a printer of their choice to get a hard copy printed. Thank you.

    Mark OrvisWI Department of Administration – DSFBureau of Operations Management(608) 266-1436 (608) 266-1664www.doa.state.wi.us/dsf

    If you want to see how the State of Wisconsin advertises their construction bid-procurement opportunities, here’s a link to that page:

    http://wisbuildnet.doa.state.wi.us/(S(w03ku5vglin3es55b32gt155))/public/bidlist_public.aspx

    If you clicked on that link, you saw that documents can be acquired in one of two ways; a) by download, and b) by ordering CD’s.

    So, given the change in procedures for obtaining construction documents – from “printing and distributing hard-copy” to “electronic document distribution” (downloadable files and ordering of CD’s), would that not affect the volume of printing services Mid-City Blue is actually doing under the procurement it won in July 2010? Some would say, “you bet your __s it would”. But, how do you really know?

    Shortly after I joined NGI in 1997, NGI’s senior partner (Martha Korman) affixed a plaque to my office door, which said, “el profesor”. (Yes, Martha had – and still has – a wonderful sense of humor.)

    So, “students”, we now come to “test” time; here’s your exam on this post (and, hopefully, you’ve read the other posts on this blog about government-sector bid procurements!):

    1. Once you become aware that any government agency holds bid procurements for the services you provide, what should you do to ensure that you are aware of “future” bids for (subsequent) procurements?

    2. What should you do in your market, in conjunction with other prospective vendors, when a government agency includes a bunch of “additional but non-billable services” in a bid for printing plans, especially when you consider the additional services to represent a “wild card” with respect to the costs involved in fulfilling orders issued under the procurement?

    3. What should you do, what can you do, in conjunction with other prospective vendors, when a government agency issues a bid document that calls for pricing for services that are obsolete and no longer offered by reprographers in your market?

    4. What should you do, can you do, when only one vendor submits a bid?

    5. How do you estimate the “real revenue opportunity” with any government bid?

    6. How do you, how can you, determine how much business any state vendor is currently doing, or has recently done, under a government-sector procurement?

    The first person who submits the “correct” answers (and all correct answers) to this exam wins a $50 gift certificate to his/her favorite restaurant. Rules: 1) the blog author, in his sole discretion, will determine whether answers are correct or incorrect, 2) the restaurant you select must be one that does issue gift certificates and must be willing to accept a phone order for the gift certificate, 3) prior fellow-team-members of the blog author are not allowed to participate in this contest.

  • Mar 15, 2011 15:18 ET

    ARC Southern California Opens Two New

    Locations: San Clemente and Carlsbad

    Strategic Locations Complete the Company’s

    Service Coverage Spanning From Orange County to

    Downtown San Diego

    IRVINE, CA–(Marketwire – March 15, 2011) – ARC Southern California Director of Operations Lisa Mawson announced today that the company has opened two new locations, in San Clemente and Carlsbad. The two ARC shops, located 33 miles apart on opposite sides of Marines Corps Base Camp Pendleton, complete a thorough network of service locations offered by ARC.

    The San Clemente ARC shop is located at 940 Calle Amanecer, Unit M. Phone: 949-373-0016; email:sanclemente.digiprint@e-arc.com. In Carlsbad, the new ARC location is at 5661 Palmer Way, Suite G. Phone: 760-579-4458; email: carlsbad.digiprint@e-arc.com. Hours for both new ARC locations are 8 a.m. to 5 p.m. Monday through Friday.

    “We are excited to complete our service strategy by having physical locations in south Orange County and north San Diego County,” noted ARC’s Mawson. “These are two of Southern California’s fastest-growing areas. We’re here and ready to serve them.”

    ARC Southern California is the new banner under which two well-established, homegrown sister companies are now doing business as of January 1: OCB Reprographics and Consolidated Reprographics. OCB and CR joined the American Reprographics Company’s rapidly growing network in 1992 and 2002, respectively, and were integral to the development of ARC’s technology and client base that includes some of the largest design and construction companies in the U.S.

    ARC serves a broad range of industries, managing and printing small-format documents, producing color imaging of all kinds, providing finishing and display options, and continuing to develop software solutions to improve their clients’ workflow through better document management www.e-arc.com.

    About American Reprographics Company
    American Reprographics Company is the leading reprographics company in the United States providing business-to-business document management technology and services to the architectural, engineering and construction, or AEC industries. The company also provides these services to companies in non-AEC industries, such as technology, financial services, advertising, retail, entertainment, and food and hospitality, which also require sophisticated document management services. ARC provides its core services through its suite of reprographics technology products, a network of hundreds of reprographics service centers across the U.S., Canada and the U.K., on-site at more than 5,000 customer locations, and through UDS, a joint-venture company headquartered in Beijing, China. The company’s service centers are arranged in a hub and satellite structure and are digitally connected as a cohesive network, allowing the provision of services both locally and nationally to more than 138,000 active customers.

    Contacts:
    Lisa Mawson
    Director of Operations
    ARC Southern California
    949-660-1150 ext. 345
    or
    Barbara McMurray
    McMurray Marketing Communications
    (949) 494-5388
    Email Contact

  • I found an interesting article, on thedigitalnirvana.com, that I’d like to share with you. Although thedigitalnirvana is mostly about the printing business and industry, there is, of course, a cross-over to the reprographics business and industry.

    I’m going to share with you part of the article and then provide a click-on link so you can access the complete article.

    This article is good “food for thought”, especially about the concept of evaluating your current (strategic) plan and continuing to “morph” your (strategic) plan as times (and conditions and technology) change.

    Business Seems to be Getting Better, But . . .

    By Dick Rossman on March 11th, 2011

    I asked the owner of a mid-size printing company how his business seemed to be going so far this year. He said “Well, I ended 2010 better than 2009 and we’ve started this year optimistically. The plant seems busier, quotes are up, my salespeople are telling me they’re seeing more action, and I’m even thinking of hiring back some of the people I had to let go a year ago.” Then, I asked him, “other than lay some people off, reduce everyone’s hours, wear more hats yourself and work more than you ever did before, what have you changed in your company that will help you not just survive but grow in the next five years?” For anyone in the same situation as this business owner – I ask you:

    Are you still a traditional general commercial offset printer or

    Do you have digital printing capability but you’re only printing short run, static work or

    Are your customers placing their work with you only via email and telephone?

    If you answered yes to any of these questions, your future is in doubt. The world is narrowing for commercial offset printers without a solid focus or niche, for digital printers who aren’t using their equipment for personalized, variable data printing, and for companies who do not realize that their customers want to use an online ordering system to work with them.

    One of these decisions should be to develop a plan or a strategy to change the direction of your company. This doesn’t have to be an intimidating, formal process – some of the best ideas can come out of an informal but structured gathering of your key leaders, managers, and/or advisors.

    Here’ the link to the complete article:

    http://thedigitalnirvana.com/2011/03/business-seems-to-be-getting-better-but?utm_source=whattheythink&utm_medium=email&utm_campaign=WhatTheyThink+Daily

  • So, after posting several articles on the blog pertaining to Xerox’s decision to stop selling wide-format equipment in 2011, in the U.S. and Canada, I received an e-mail from one Xerox dealer who’s already done something to give his equipment sales and service business some “life after Xerox”.

    Disclosure: John Laggy, the gent who wrote the e-mail, ran T-Square’s “equipment service” business, prior to starting his own business. John and I worked together at T-Square (South Florida), when I was *T-Square’s COO (from Jan 2, 1997 to Sep 30, 1997). So, I actually know John. John has been servicing wide format equipment for at least 20 years, if not longer. I don’t know a thing about Seiko-Teriostar. Frankly, until John’s e-mail, I had no idea that Seiko made wide-format equipment. I thought they made watches. (p.s., T-Square is now an ARC-owned company.)

    _________

    Hi Joel,

    John Laggy here. I wanted to contact you in regards to what is going on with Xerox.

    I am a dealer and I am also a distributor for Seiko-Teriostar for the state of Florida. I am currently looking for Xerox dealers to bring on our product.

    We have been distributing and servicing these units for 4 years now and are very happy with their performance. There are two models, 1030MF, low-volume (15k sq ft per-month), & the 2050MF mid-volume (60k sf pm). We are not going to award more than 1 dealership per area, as Xerox has done in the past. Check out our website and click the equipment tab to see a demo on the 1020MF. I think you will be very impressed.

    Thank you,

    John

    J&J Products Unlimited, Inc.


    Print Shop Address:
6289 W. Sunrise Blvd, Suite 115 Sunrise, FL 33313 


    Phone: 954-749-3601 / Fax: 954-749-4114


    Email: Printshop@JJPU.com

    Web: www.jjpu.com

  • Back-up my computer? Sure, NOT.

    At the ripe young age at 64, I consider myself only “somewhat” computer literate. Computer-literate enough to get myself in trouble. Which is what happens, when one doesn’t routinely do back-ups.

    So, on Friday evening, while I’m opening an Excel file, Excel freezes and ….. so does my six-month old MAC laptop. Turn it off, turn it on, nothing happens. Do that again and again, nothing happens. NOT good!

    So, I go over to the Apple Store in Tampa and visit the Apple Genius Bar to see what’s wrong with my computer ….. and with high hopes they can get me up and running. Surely, the problem couldn’t be my MAC; it’s only 6 months old!

    Problem; hard-drive failed. Mega-problem: I haven’t backed up since mid September!

    Apple’s solution: take out my old failed hard-drive, replace it with a new hard-drive. Cost, $0.00, since I’m under warranty. But, what about all my data?! “Sorry, we don’t deal with that.”

    After a heart-wrenching weekend, during which I spent a ton of time on-line trying to figure out what to do about the data on my failed hard-drive (including reading MAC forums, where several people recommended I put the hard-drive in the freezer), I drove on Monday morning to Tampa to visit a small store called “Screwboxsolutions.com” (recommended to me by the guys/gals at the Apple Store.)

    Steve Bush, a former Apple Genius Bar “senior” team member, started Screwboxsolutions.com, about three years ago, to offer “specialized” MAC services – for MACs out of warranty and for nutcakes like me who want “special” service.

    Steve is a genius ….. and I’m not kidding. It’s now Monday afternoon, and my MAC is up and running with all of the data he retrieved from my failed hard-drive. He not only recovered all of my Excel, Word, Powerpoint and pdf files, he also recovered by e-mails, my music and movie library and my photo library!

    Total charge – $99.00. Way too cheap!

    To sum up Steve Bush and his Screwbox MAC repair and upgrade business – Professional, Easy, Fast and with total Integrity.

    If you or your friends or customers have MAC problems, refer them to Steve!


    http://www.Screwboxsolutions.com

    4020 West Kennedy Boulevard

    Tampa, FL 33609

    (813) 228-7283

    Owner: Steve Bush

    e-mail: Steven Bush

  • Construction employment in Florida is, absolutely, in the toilet

    In an article in the St Petersburg (FL) Times on Friday, March 11, 2011, entitled, “Gloom Returns to Job Picture” (and authored by Jeff Harrington, Staff Writer) – “the Tampa Bay Area lost 13,000 jobs in January after two months of gains” – the latest snapshot released Thursday reveals that approximately 161,000 people are seeking jobs in the Tampa Bay Area. That figure does not include tens of thousands who are working part-time because they are unable to find full-time work or those who are discourage and have given up looking.

    Florida’s unemployment rate (the statewide rate) stood at 11.9%. However, add in discouraged workers and part-timers seeking full time work and the state’s jobless rate would be just over 20.0%. Imagine that, 1 in 5 either not employed or under-employed.

    Since 2006, Florida has shed 355,000 construction jobs, accounting for nearly 52% of all job losses statewide.

    Also, here’s a look at construction employment, state-by-state, for late 2010 and early 2011, according the AGC and U.S. Bureau of Labor Statistics:

    https://docs.google.com/viewer?a=v&pid=explorer&chrome=true&srcid=0B81al4kFAU9JOThiN2NmZmMtNGEwNC00NzIzLTlkZTMtZDA3OTIzMGFkZjQz&hl=en&authkey=CJ-boZYD

  • Very recently, we did a post on the blog in which ARC’s ishipdocs software product (and service) was mentioned. Soon after that, one of our very-frequent blog visitors (he’s the President of a reprographics company, and his company is a member of The PEiR Group) sent me an e-mail in which he mentioned this:

    “By the way, PEiR is now including iShipdocs in PEiR memberships like the one we have.”

    I took his comment to mean that some PEiR Group memberships now include ishipdocs, but that doesn’t necessarily mean that all PEiR Group memberships include ishipdocs. (I’m sure that Shaun Meany, President of The PEiR Group knows the answer to that, so contact him for information about it.)

    I received an e-mail very early this morning [actually it was 4:07 am EST (which means that the young man who sent it to me, Mahil Maurice, who lives and works in California, was up doing work at 1:07 am California time)] about ishipdocs, essentially to let me know that version 2.0 of ishipdocs will soon be released. Mahil is a very sharp young man, and, anyone who is up working at 1:07 am in the morning is, without question, “my kind of guy.” Mahil is the “product manager” for ARC’s ishipdocs product. You won’t meet anyone more passionate about business than Mahil is.

    Anyway, Mahil sent me an e-mail to let me know that ishipdocs version 2.0 will soon be released. Below, you will see the e-mail he sent me, and, after that e-mail, you will see a link that you can clink on to access the extensive, very-detailed “white paper” about ishipdocs that Mahil e-mailed to me early this morning.

    From: Mahil Maurice

    Date: March 10, 2011 4:07:00 AM EST

    To: joel salus

    Subject: ishipdocs next version

    Hope all is well at your end. I liked your blog post one “repro and the gun shy approach towards pricing.” Spot on!!!

    We are coming up with ishipdocs 2.0, where we are taking the work flow to the customer to – Store, Share, Send and Print Anywhere. In other words customers will have the ability to send files up to 3 GB directly from Outlook, Back up documents in the cloud, Share docs with user communities, drop box and send a print job to our Global Distribution Center for a print anywhere in the world.

    ishipdocs 2.0 is targeted for launch in late April (2011)

    I’ve attached the white paper for you.

    Cheers,

    Mahil

    “White Paper” on ishipdocs 2.0 (as of March 10, 2011)

    Okay, to access this document, click on this link:

    https://docs.google.com/viewer?a=v&pid=explorer&chrome=true&srcid=0B81al4kFAU9JZjZhNzIxYTAtMzVhMy00NGMyLTg1MzQtZjU5YTRmNDRjYmMw&hl=en&authkey=CN_18p4O

  • Today, I noticed that Air Graphics (Boston, MA) posted – on LinkedIn – a “special” MARCH MADNESS SALE of Canon MFP (Multifunction) Systems – systems that plot, print, scan, copy and these systems handle both black & white and color!

    “Sale” prices range from $6,795 to $8,995.

    The “List” prices of these systems range from $8,495 to $11,495.

    The advertisement states:

    An amazing opportunity to purchase a single footprint scan/print/copy system at unheard of costs!!! All printers are capable of printing at speeds up to 2 “D” size size prints per minute, in COLOR or Black & White.

    My, how times change!

    I can remember when HP released its first “multifunction” HP DesignJet system; if my memory serves me correctly, the first multifunction system sold by HP was the HP 800 DesignJet outfitted with a Contex Scanner. That system, I think, was first offered at around $24,000.

    The Canon systems AIR Graphics is offering in its MARCH MADNESS Sale offer faster output than the HP 800 multifunction system did, and Air Graphics is selling these Canon multifunction systems at a fraction of the price HP sold its first m/f systems for.

    Technology has come a long, long way the past 10 years. Considering the fact that A/E firms, General Contractors and Sub-contractor can purchase wide-format multifunction systems for very inexpensive prices, is it really any wonder why more and more reprographics companies are reporting that more and more of their customers are choosing to print “in-house”?

    If you want to see the very cool advertisement that Air Graphics published for their MARCH MADNESS Sale, click on this link:

    https://docs.google.com/viewer?a=v&pid=explorer&chrome=true&srcid=0B81al4kFAU9JYWY2MzBlYjUtOTkyMC00ZGJkLTk3MGItYzEyOTdlOWE5ZGEz&hl=en&authkey=CLj5pu0B

    Best wishes to the Air Graphics team for success with their March Madness Sale.

  • On March 2, 2011, we posted an article that delved into Service Point Solutions’ (SPS) then recently announced results for 2010. In that same article, we looked at comparisons between SPS’ numbers and ARC’s numbers.

    We pointed out that, on an overall total Sales basis, SPS’s total Sales declined 5.16%, 2010 vs. 2009, whereas ARC’s total Sales declined 11.94%, 2010 vs. 2009.

    And, we also pointed out that SPS’s Sales “in the U.S.A.” declined 14.44%.

    Which prompted one of our blog-visitors to post this comment under the article we posted on March 2nd:

    By Anonymous on Comments/thoughts about Service Point Solutions’ R… on 3/2/11

    The relevant number when comparing sales is using SPS US sales decline of 14.4% to ARC’s 11.9%……ARC derives over 90% sales from US…matching up those 2 numbers, it appears that SPS not only had negative bottom line, but also their sales have deteriorated faster in US in comparison to ARC’s.

    avid reader of repro101

    On the surface, I had to agree with that comment. However, last night I read through the “10-K” Report ARC filed with the S.E.C., yesterday (March 9, 2011). A “10-K” report is an “annual report”. 10-K reports general include information well beyond what 10-Q (“quarterly”) reports include.

    In ARC’s 10-K report, ARC provides a breakdown of its 2010 Sales, “U.S. vs. Foreign Countries.” As most of you know, ARC conducts operations in the U.S. and in China, India and the U.K. Here’s the “geographic breakdown” of ARC’s 2010, 2009 and 2008 Sales:

    American Reprographics Co (ARC)

    Geographic Breakdown of Sales (U.S. vs. Non-U.S.)

    Revenues from External Customers

    Sales in U.S.

    Sales in Foreign Countries

    Total Sales

    year 2008

    $676,742,000

    $24,245,000

    $700,987,000

    year 2009

    $473,414,000

    $28,135,000

    $501,549,000

    year 2010

    $404,513,000

    $37,126,000

    $441,639,000

    2009 vs. 2008 (Y/O/Y)

    -30.05%

    16.04%

    -28.45%

    2010 vs. 2009 (Y/O/Y)

    -14.55%

    31.96%

    -11.94%

    2010 vs. 2008

    -40.23%

    53.13%

    -37.00%

    So, as to my blog-visitor’s comments, he was not correct. ARC’s U.S. Sales, 2010 vs. 2009, declined 14.55% – compared to SPS’ U.S. Sales decline of 14.44%. In other words, the U.S. Sales of both companies were off nearly the same percentage.

    Since I mentioned ARC’s 10-K report, I’d like to make one further comment about 10-K reports, in general. If you’ve not read 10-K reports, you should, in my opinion, devote some time to doing that. To me, they make for an interesting read, and you can learn a lot about a company from the information that’s provided in a 10-K report. If you are in the reprographics business and do not read ARC’s 10-Q and 10-K reports, shame on you! For doing so gives one great insight into how your competitor is doing.